Shinola, a brand that has re-invented the concept of building watches in America and has invigorated the Detroit area with new jobs, is making headway in the watch world with its collection of affordable, fun, “assembled in Detroit” watches.

One of its highly prized collections, aptly named the Runwell, is now offered with an alluring, classic coin edge for a twist on the smoothness of the case/bezel. The Runwell Coin Edge is crafted in stainless steel with various color PVD plating (including gold and black). It is fitted with a variety of leather straps that are also made in America.


The watch is powered by the Detroit-built Argonite 715.2 quartz movement (the Swiss movement parts are imported and then the more than 50 components are assembled into the finished movement on the premises in Detroit). Each watch is fitted with a double-curved sapphire crystal. Each model features SuperLumiNova hands and indices, and offers hours, minutes, seconds and date indicator.

As mentioned, these watches are quality timepieces, affordably priced and offer a great American story behind them — real conversation pieces.


Visit our website or come see us in-store to view our selection of Shinola watches.

February 25, 2016