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Category Archives: Diamonds

Sethi BYOB Party | June 21-22

Sethi Stacks Event Invitation
Join us to mix, match & stack with Sethi Couture for a BYOB party. Visit us at our Fashion Mall Commons location, 3535 E. 86th St., Indianapolis. SETHI BYOB PARTY Friday, June 21st 10am-7pm Saturday, June 22nd 10am-5pm Bring your own bands and work with the Sethi stylists to match them with new Sethi exclusives to create your own personalized #sethistacks! SHOP SETHI COUTURE  ... [Read More]

Mother’s Day Gift Ideas? Consider Jewelry.

mother's day
Mother’s Day spending for jewelry items is expected to reach $5.2 billion in 2019, making it the fastest-growing and highest-volume gift-giving category, according to an annual survey released by the National Retail Federation (NRF). The jewelry spending number is up from $4.6 billion in 2018, an increase of 13%. Overall Mother’s Day spending in 2019 is predicted to hit a record $25 billion, up from $23.1 billion in 2018. More than 31% of that annual increase is reflected in the strength of the jewelry category, where purchases are slated to jump by $600 million. Mother’s Day 2017 was the previous record holder at $23.6 billion in total purchases. Exactly 35% of respondents said they will be ... [Read More]

Couples Spending More Than Ever on Super-Personalized Weddings

The Knot’s 12th annual “Real Weddings Study” paints a picture of a new generation of couples who are willing to break with tired traditions and invest, instead, in super-personalized events infused with meaningful details. Their goal is for guests to leave the celebration saying, “That was so them.” The Knot reports that bridal couples are pulling out all the stops to make sure their loved ones have an absolute blast: The average couple hosts 136 guests, and the average spent per guest is $258. Besides the expected food, drink and music, 38% of couples hire above-and-beyond reception entertainment. The Knot’s survey respondents listed live tattoo artists, cigar-rolling stations and craft margarita ... [Read More]

Everybody’s Buzzing About the Yellow Diamond Lady Gaga Wore at the Oscars

Lady Gaga may have scored an Oscar for Best Original Song on Sunday night, but what had everybody buzzing was her red carpet reveal of “The Tiffany Diamond,” one of the largest and finest fancy yellow diamonds in the world. The extraordinary 128.54-carat cushion-cut sparkler, which normally resides on the main floor of Tiffany’s Fifth Avenue flagship store, has been worn by only three women during its 142-year history. The gem made its first public appearance on the neck of Mrs. E. Sheldon Whitehouse at the 1957 Tiffany Ball. Actress Audrey Hepburn famously wore it in 1961 publicity posters for the motion picture Breakfast at Tiffany’s. And, on Sunday, Gaga and The Tiffany Diamond turned heads at ... [Read More]

Diamond Ad Campaign ‘For Me, From Me’

The Diamond Producers Association’s “For Me, From Me” ad campaign made its debut yesterday during E! News‘ highly rated coverage of the 91st Academy Awards. “For Me, From Me” is a campaign inspired by the ever-growing segment of the market represented by women who buy diamonds for themselves. The group now accounts for one-third of the $43 billion diamond jewelry market. E! viewers were introduced to the new lifestyle videos via an innovative picture-in-picture presentation. This is a technique where — just before scheduled commercial breaks — the show coverage and DPA video were shown on the screen simultaneously. In addition, elements of the campaign were seen in photo gallery takeovers on ... [Read More]

Wedding Band Weekend Event | March 8 and 9

Back by popular demand, we’re opening our vaults to offer you BUY ONE GET ONE 50% OFF all wedding bands, Friday and Saturday, March 8th and 9th! WEDDING BAND WEEKEND Fashion Mall Commons and Greendale Centre Friday, March 8: 10am – 7pm Saturday, March 9: 10am – 5pm You’ll find the best value on every ring and every diamond, at the best pricing of the year! This is the best weekend to buy your wedding bands or engagement ring, celebrate an anniversary, or any memorable occasion, with our largest selection ever available, including exclusive collections from Forevermark Black Label, JB Star and more. So don’t miss it! One weekend only, Friday, March 8th and Saturday, March 9th at both store ... [Read More]

Welcome to ‘Engagement Season’

engagement
Welcome to “engagement season,” the magical time between Thanksgiving Day and Valentine’s Day when nearly 40% of all marriage proposals take place. According to WeddingWire’s 2018 Newlywed Report, Christmas Day is the most popular day of the year to pop the question, followed by Valentine’s Day, Christmas Eve, New Year’s Day and New Year’s Eve. Interestingly, the WeddingWire survey of 18,000 U.S. newlyweds married in 2017 reveals a dramatic spike in proposals during the month of December. Throughout the rest of the year, the distribution of proposals during each month ranges from 7% to 9%. But, in December, that number rises to 16%. Experts believe that the winter engagement phenomenon is ... [Read More]

2018 Panic Party for Last-Minute Shoppers

panic party holiday shopping last minute
Wanna know a secret...it's not too late to shop for the Holidays! So don't panic...just party! We are having our annual Panic Party starting Sunday, December 23 through Monday, December 24, Christmas Eve. Lots of parking close to the store, tasty beverages, and delicious appetizers...if you are in a panic, you can relax and let our experts help you find the perfect gift, wrapped and ready. Oh and don't worry, if anyone asks we'll swear you bought it in August. Fashion Mall Commons and Greendale Centre Sunday, December 23: 12pm - 5pm Monday, December 24: 10am - 4pm Gifts Under $500 Holiday Hit List View Holiday Hours  ... [Read More]

Holiday Hit List 2018 | Top Gift Ideas

holiday hit list 2018
Reis-Nichols' Holiday Hit List is full of the best gift ideas from dazzling diamonds and designer picks to new arrivals and best sellers. Find your ultimate gifts for under the tree! SHOP HOLIDAY HIT LIST 2018 ... [Read More]

Diamonds Galore on Latest $1 Million Dream Angels Fantasy Bra

diamonds
It took the designers and artisans at Atelier Swarovski a total of 930 hours to complete the bejeweled 2018 Dream Angels Fantasy Bra, an impressive work that will be worn by supermodel Elsa Hosk at this year’s Victoria’s Secret Fashion Show. The $1 million bra and body chain are adorned with 2,100 diamonds weighing a total of 71 carats. The gems are set in sterling silver. “The Fantasy Bra is blinding,” the Swedish model told Elle.com. “It’s like, ‘Whoa.’ [There are] 2,000 diamonds on it. That’s a little crazy.” Hosk was working at a photo shoot recently when a special package from Victoria’s Secret arrived on the set. Hosk guessed it was a birthday cake because her birthday was coming up. When ... [Read More]